MandoMade CREATIVE STRATEGY & CONSULTING GROUP
Design-Forward. Mission-Ready.

Creative & Digital Solutions for Government

A Latino-owned, SAM.gov-registered creative studio delivering brand strategy, digital product design, advertising creative, and immersive experiences to government agencies, nonprofits, and mission-driven organizations — built with the rigor the mission demands.

Download Capability Statement Contact Us
Small Business
Latino-Owned SDB
EST. 2012 | SERVING CA: LOS ANGELES & ORANGE COUNTY
NAICS 541430 · 541810 · 541613 · 541511
01 / Capabilities

What we deliver

A full-stack creative practice — strategy through production — under one accountable team.

01

Creative Direction

Unifying vision across brand, product, and campaign — from concept through delivery.

02

Brand Strategy

Positioning, identity systems, and messaging that hold up under scrutiny.

03

UI/UX & Digital Design

Human-centered interfaces for web, mobile, and mission-critical tools.

04

Campaign Development

Integrated advertising campaigns print, web, film, social media that moves audiences and meet measurable results.

05

Creative for Emerging Technology

Augmented Reality, Virtual Reality, Mixed Reality Experiences, and immersive XR experiences for training, outreach, education, gaming, and engagement.

06

AI-Assisted Design Workflows & Automation

Accelerated ideation and production with responsible, human-in-the-loop AI.

07

Websites, Apps, Games & More

Consumer, hardware, voice, and industrial digital experiences — accessible, standards-compliant, and built to perform at scale.

08

Communications & Strategic Storytelling

Clear narratives and content that translate complex missions into action.

02 / Past Performance

Proven on the world's
most demanding work

Commercial credentials that translate directly to public-sector outcomes — scale, accessibility, and immersive innovation.

Google

AR Platform · Education · News Lab

Scope — Served as creative director, designer, and brand strategist across 38+ Google and Alphabet initiatives — spanning AR/VR platforms, education programs, journalism infrastructure, civic technology, and national security — from concept through execution.

Outcome — 38+ shipped projects spanning immersive AR and global education programs.

Netflix

Broadcast · Digital · Experiential

Scope — Developed campaign creative and digital experiences for flagship titles including Tiger King, Stranger Things, Orange is the New Black, and The Chosen — spanning advertising campaigns, video content, and brand activations.

Outcome — Drove tune-in and audience engagement across premium programming for one of the world's largest streaming platforms.

Marvel Studios

Entertainment · Digital

Scope — Designed digital and promotional experiences for tentpole franchises including Guardians of the Galaxy, Venom, Spider-Man, and a closed VR-enabled IP ecosystem with Marvel Cinematic Universe and Sony.

Outcome — Extended franchise storytelling to audiences of millions of fans and corporate executives from movies to gaming.

Angel Studios / 5&2 Studios

Entertainment · Brand · Production

Scope — Recruited to design and brand a new production company studio for director Dallas Jenkins of hit drama series The Chosen — delivering logo design, brand strategy, packaging, ad campaigns, event marketing, video, and illustration.

Outcome — Established full brand identity for a studio behind one of Netflix's top 5 series of 2024, positioning 5&2 Studios for continued growth in faith-based and mainstream entertainment.

LearnByLoci

Mobile · Public Safety System

Scope — Led Canadian startup to ship multiple life-saving mobile apps — "Exit Test," "Safety Check," and a custom LMS for emergency response professionals, desk-less workers, and corporate compliance with customers including Seaspan and Tesla — leveraging QR codes, 3D mapping, and Google Maps.

Outcome — Delivered critical safety tools capable of reducing risk and safety training costs by 90%, leading to a successful $4M VC funding round.

JBL & AKG / Harman Kardon

Audio · Automotive · Campaign 2011–2012

Scope — Developed marketing strategies and advertising campaigns with the executive creative team and CMO to promote infotainment sound systems — partnering with artists including Maroon 5, David Guetta, Paul McCartney, and Tiësto to acquire new automotive clients such as BMW, Porsche, Lotus, and Toyota.

Outcome — Landed new multi-year partnerships with Lotus, Porsche, and additional automotive brands valued at over $300M.

Bethesda

Gaming · Campaign

Scope — Produced advertising campaign and launch creative for Elder Scrolls Online 6 "Elsweyr" via digital banner campaigns, influencer campaigns, and in-store promotions with Best Buy.

Outcome — Successful game downloads of over 13.5M.

Super League Gaming

Esports · Brand & Product UI/UX

Scope — Built brand and digital systems for competitive gaming platform with partners Riot Games "League of Legends", Rocket League, and Minecraft.

Outcome — Scaled a youth esports platform into a pro-level nationwide virtual gaming community, leading to a major IPO and Series B capital raise of $4.5M from investors and sports athletes.

Starbucks

Beverage · Campaign

Scope — Led brand and digital creative campaign and animated short commercials for Starbucks Gold Status mobile loyalty rewards program and new brand launch for Teavana.

Outcome — Strong enrollment of millions of new members with increased overall spend and successful onboarding via a physical gold card.

Public, Local & Community Public sector · Nonprofit · Civic

Co-Lab Culinary Training Collective

Workforce · Local Economy 2024–2026

Scope — Brand strategy, creative direction, and marketing for a culinary training collective — restaurant branding, content, AI-driven workflows, and entrepreneurship training.

Outcome — Rebrand deployed across micro-restaurants and Mode Bar at 4th Street Market, DTSA.

Eye & Seek AI

Financial Literacy · Education 2022–2026

Scope — Designed an AI-powered financial literacy app delivering accessible, personalized education for underserved communities while helping banks build trust.

Outcome — Successful pilots with students and teachers in the San Bernardino school district.

Stackyard Innovation Hub

Civic Development · Environmental 2020

Scope — Brand design and environmental graphics for the Atwater Infrastructure Project — an urban community innovation hub spanning food, art galleries, and tech-friendly space.

Outcome — Approved final brand system and environmental graphics for the development.

Heluna Health

Public Health · LA County 2018

Scope — Public-health branding and communications for LA County programs — website and marketing materials designed to drive enrollment in family services.

Outcome — Ongoing public-sector engagement and multi-year collaboration.

Rise Above The Disorder (R.A.A.D)

Mental Health · Nonprofit · Fundraising 2015

Scope — Rebranding, website redesign, and fundraising strategy for a gaming-community mental-health nonprofit — spanning retail (individual donors) and corporate giving (brands, city orgs, and schools).

Outcome — Supporting an international nonprofit that has provided free mental health care to 26,000+ people across the globe.

LA Water Conservation Council

Public Awareness · PSA Campaign 2015

Scope — Celebrity-powered PSA with Tony Hawk & the Z-Boys to drive water conservation — web, brand, short-form commercials, and a social campaign and giveaway.

Outcome — Built statewide drought awareness via local TV broadcast; named a Fast Company Top 5 Ads of the Week.

Google — Free & Open Internet

Public Awareness · Human Rights · Advocacy 2014–2018

Scope — Global awareness campaign positioning internet freedom as "the human rights cause of the 21st century" — approachable messaging to help Google play a clarifying, convening, and amplifying role in the movement.

Outcome — Built on the 7M+ voices that stopped SOPA/PIPA, with a long-term goal of 20M+ active participants and 1 billion aware worldwide.

Google for Education — Education on Air

Education · International · Event Design 2015

Scope — Creative direction, branding, and full event experience design for Google's inaugural international educator conference — website, marketing collateral, stage design, and real-time QA infrastructure for a TED Talk-style virtual summit.

Outcome — Convened 43,000 educators across 12 countries; covered by Wired as a landmark model for scalable public education programming.

Google News Lab

Journalism · Media Literacy · Civic Technology 2015

Scope — Creative direction and instructional design for Google's initiative empowering journalists worldwide — developing courses, modules, and visual systems teaching newsrooms how to leverage Google tools for higher-quality, more democratic reporting.

Outcome — Supported the launch of three crowd-sourced journalism initiatives; contributed to a global platform now used by journalists in 100+ countries.

Jigsaw (fmr. Google Ideas) — Project Shield & uProxy

Cybersecurity · National Security · Digital Infrastructure 2016

Scope — Creative direction, motion design, and content strategy for Jigsaw's anti-DDoS platform protecting journalists, activists, and independent media from state-sponsored cyberattacks — translating complex national security infrastructure into accessible public-facing narrative.

Outcome — Project Shield now protects thousands of at-risk websites globally under Alphabet's Jigsaw unit; work contributed to the platform's public launch communications as well as uProxy's — allowing people to circumvent firewalls and access the open web.

Locomotus / Marcus Graham Project

Workforce · DEI · Local Economy 2012–2013

Scope — Worked with Wieden+Kennedy to develop brand strategy, creative direction, and marketing website for the Marcus Graham Project's Locomotus platform — a talent marketplace connecting companies and agencies with Black marketing, media professionals, and Black-owned agencies.

Outcome — Drove enrollment of minority students into the recruitment pipeline, supported fundraising growth, and helped expand the partner ecosystem; featured in Forbes.

Creative Meets Emerging Technology

Built to Serve.
Designed to Last.

A decade of work inside Google and Alphabet taught one thing: the best technology disappears into the experience. What remains is impact. One through line across every initiative — human-centered design at scale.

Google Atmosphere Live
Google Chrome Live
Google Web Designer
Google Fit
Google For Work
Google For Education
Google News Lab
Project Tango — Space Sketchr
Project Tango — Cowpocalypse
Project Tango — SoundField
Android Open Auto Alliance
Google Trends
Free & Open Internet
Google Voice App
Google Search
Android Tool Kit
Project Tango Developers
Google ATAP / Google X
The Zoo @ Google
Jigsaw — Project Shield
Jigsaw — uProxy
Google GYBO
Google AdSense
Google Earth
Google Earth Pro
Google Translate
Public Data Explorer
Google Crisis Map
Google Scholar
Google Alerts
Google Maps
YouTube
Google Permissions
Password Alert
AMP (Accelerated Mobile Pages)
Google News
Google Play Newsstand
Education on Air
03 / About

Boutique craft,
contractor discipline

MandoMade was founded in 2012 by Armando Ceron, a creative director, designer, and marketing strategist with a BFA from ArtCenter College of Design and an Executive MBA from Quantic School of Business & Technology.

A Latino-owned small business based in Orange County and registered in Los Angeles County, MandoMade has served 75+ brands and clients across 14 years of practice — with a proven public-sector and nonprofit track record. SAM.gov-registered and insured since 2012, we pair world-class creative craft with the reliability, accessibility, and security awareness government work demands, delivering from SoCal nationwide.

Community Leadership & Advisory Roles
Ambassador · OC Startup Council 2023–Present
Innovation Director · World NGO Day Foundation · Human Rights 2024–2025
Fundraising Consultant · Rise Above The Disorder · Mental Health 2016–2017
14
Years in practice
75+
Brands served
35+
Campaigns shipped
90+
Digital projects
Trusted by the brands that set the bar
Google
FX Networks
Marvel
Amazon
Oculus
Pokémon
Ford
Carl's Jr.
K-Swiss
Bethesda
Nike
Disney
Netflix
Starbucks
Facebook
Intel
Sony
Riot Games
Target
JBL
Nescafé
Angel Studios
ZeitView
Heluna Health
Adidas
BMW
Harman Kardon
Jigsaw
AKG
Lotus
Atomico
Konami
2K Sports
Cuisinart
23andMe
Ericsson
Startups

Startups who trust MandoMade

Led early-stage startups from concept to launch, driving product design and development, securing venture funding, and defining company culture.

Super League Gaming

Esports Platform

Rebrand and evolve product design for a youth esports platform from series A round through to it's public IPO.

Zeitview

Aerial Data / AI

Implement AR tools into drones and product design for an AI-powered aerial inspection and infrastructure platform.

LearnByLoci

EdTech / Mobile

Designed and shipped multiple safety demos including an immersive mobile learning experience from the ground up.

MOD Metaverse

DECENTRALIZED GOODS/NFTS

Lead digital fashion designers, product design, and branding for a decentralized market of digital goods via NFTs.

Stensul

MarTech SaaS

Branding, ad campaigns for a world leading AI-powered email creation platform serving enterprise marketers.

Skedulo

Workforce SaaS

AI-powered design system and product storytelling for a desk-less workforce scheduling and management platform.

Prescient AI

AI / Analytics

Brand design and storytelling positioning for an AI-driven marketing analytics and forecasting platform.

CoFrame

AI / Dev Tools

Branding and presentation design for an AI-powered software for optimizing websites and conversion.

04 / Testimonials
"

Armando brings rare creative range and the discipline to deliver. The kind of partner you want on your most ambitious work.

John Boiler
Founder & CEO, 72andSunny
"

MandoMade combined strategic thinking with exceptional craft. The work moved our brand and our business forward.

Ann Hand
CEO, Super League Gaming
"

Thoughtful, fast, and deeply collaborative. Armando consistently elevated every project he touched.

Justin Gonzaga
PROJECT MANAGER, GOOGLE
"

Armando brings a rare combination of creative vision and technical fluency. On complex, mission-driven projects — including immersive AR work — he consistently pushed the boundaries of what was possible while delivering with precision. His mastery of the full design toolkit is exceptional.

Eli Tamanaha
CTO, DroneBase (now Zeitview)
"

Working with Armando on UI/UX was a masterclass in purposeful design. He's more than a designer — he's a strategic partner who understood our product vision, mission, and values, then made them tangible. His work on accessibility and product design hit the mark every time.

Vanessa Dayton
CO-FOUNDER, LEARNBYLOCI
Press + Media Coverage Where the work has been seen
TechCrunch
Forbes
Medium
Engadget
CBS
Yahoo! Sports
Fast Company
Built In LA
Gizmodo
Little Black Book
Discovery Channel
WIRED
05 / Contact

Let's build something for your mission.

mando@mandomade.co
(949) 744-6497
Download Capability Statement Email Us
Industries Served
Government & Public Sector Healthcare & Nonprofits Entertainment & Media Gaming & Esports Tech & Startups Education Retail & Consumer Brands Automotive Real Estate